Journalist-led story telling for independent makers and creative businesses

The story behind your business should be told with warmth and clarity…

Tell us your story

The Story Studio for Makers

Every creative business has a story…

The right words help people connect with your world, understand your values and remember your brand.

I am Sarah Adams a journalist, television producer, storyteller and co-founder of The Herberowe Candle Company.

I love to help independent makers and creative businesses uncover and tell the stories that make customers fall in love with the beautiful products they create.

I understand the realities of running a small artisan enterprise from product development through to selling at markets and online, and have blended that experience with my extensive journalism background to help other small makers to find the words that matter to help them grow their own businesses.

Through the Story Studio for Makers, I know how to ask the right questions to build a beautiful story by combining my journalist curiosity with a maker’s perspective and a genuine interest in makers and creators.

Some business owners need a photographer, a designer or a marketer. Some just need to be asked the right questions and uncover the story that has been there all along,

If you are an independent maker or creative business, looking for help to tell your story I would love to hear from you. My diary is open for a small number of Story Sessions at a special founding client price.

  • A 90 minute journalist-led interview online or in person to delve into the story behind your business, and provide you with:

    • Your unique story

    • A refreshed About You page

    • Your founder biog

    • Three ideas for your newsletter

Get in touch to find out how we can help you to tell your story.

We also offer photography and film making services through our trusted collaborators - please ask us for details.

Email us

  • "Creative, warm and genuinely passionate about small creative businesses. It was pure joy to tell Sarah my story and the Meet the Maker Story Session has reminded me WHY I started my business and what is really important about it. I now have a beautifully written story that I can use to grow my business."

  • "A fun and enlightening session that enabled me to really tell the true story of my business."

  • "I can't recommend a Meet the Maker Story Session highly enough. The content that Sarah has produced will now be used on our website, social media and for our regular newsletters. When you run your own business it is all too easy to overlook the importance of your unique story."